Our team in Singapore welcomed the launch of CR3 with enthusiasm and were quick to paint equipment and try on our new green and grey overalls.
The visual identity of CR3 represents our increased focus on sustainable solutions, diversification, and expansion into new markets. All of these elements are key strategic milestones for the Singapore business and demonstrates our commitment to support Singapore increase their renewable energy capacity by a factor of four by 2030.
The new brand sharpens our market image of who we are and what makes us unique. We believe this distinctive appearance will guide and accelerate our growth and evolution.
CR3’s new identity is effective immediately and all our businesses, including Singapore, are busy implementing it across our solutions, assets, products, and equipment.